SANTA CLARA – In less than a year since a group of former 49ers players came together to form the Golden Heart Fund, the non-profit organization has provided valuable assistance.
“We’ve made some progress with the idea of knowing there are some people in need, so we’ve been able to make some grants to some of the ex-Niners,” Hall of Famer Ronnie Lott told NBC Sports Bay Area.
“We’ve been able to respond. This is more about us being able to give guys the ability to know they can have, as (former 49ers linebacker and Golden Heart Fund board member) Ron Ferrari says, a hand up not a hand out.”
The organization is in the midst of a fund-raising drive this week in conjunction with "Dwight Clark Day" on Sunday. The 49ers face the Dallas Cowboys at Levi’s Stadium, and Clark will be the guest of honor. More than 35 players from the 49ers' first Super Bowl championship team are expected to be in attendance.
Clark played nine seasons for the 49ers and provided the most memorable play in franchise history with “The Catch” against Dallas in the 1981 NFC Championship game, which propelled the organization to its first Super Bowl. Clark served as a front-office executive for a decade after his playing days.
In March, Clark announced he was diagnosed with ALS. He is scheduled to attend Sunday’s game and make some remarks at halftime from a suite.
“It’s unbelievable we are having an opportunity to celebrate an incredible day for this gentleman,” Lott said. “We can all say there was a moment in time in which we stood on his shoulders after making that catch. Now, we get a chance to lift him up a little bit and let him know how much we all care.”
Lott said Clark has been a champion of the Golden Heart Fund from its inception. Past and current 49ers ownership has supported the organization, which provides financial support for former 49ers players in times of physical, emotional and financial need.
“It’s the spirit of Dwight,” Lott said. “It’s more about the funds going in through his efforts. He’s paying it forward.”
--The public can made a direct contribution to the fund at GoldenHeartFund.org.
--Proceeds from the 50/50 raffle at Sunday’s game will benefit the Golden Heart Fund.
--Twenty-five percent of proceeds from the sales of Dwight Clark apparel purchased on game day will go to the fund.
--Half of all proceeds from admission to the 49ers Museum at Levi’s Stadium throughout the year will go to the charity.
-- On Sunday, Nov. 19, Levi’s Stadium and race grand marshal Roger Craig will host the first Golden Heart 4.9K Run with all proceeds from the event going to the Golden Heart Fund. Runners can register GoldenHeartRun.com.