Giants fail to sell out AT&T Park for first time in seven years

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SAN FRANCISCO — The disappointing 2017 season took another loss Monday night. 

The Giants announced a crowd of 39,538 for their first home game of the second half, ending their sellout streak at 530 regular season games. The streak, which started with the final three games of the 2010 season, was a National League record. The Giants also sold out all 25 postseason games during the run, giving them the second-longest streak in MLB history to Boston’s 820. 

"It’s just been amazing," team president and CEO Larry Baer said on the broadcast. "I wanted to thank the fans." 

The organization has tried hard to keep the streak going in a season that looks headed for 100 losses. The Giants believed they would, but Monday was a perfect storm. There’s little buzz around a team that entered with a 35-58 record and it certainly didn’t help that the Giants opened the weekend with a series loss in San Diego. On top of that, the Indians do not have the kind of fan base that fills visiting ballparks, as so many have over the past two years, when the streak has regularly been in trouble. 

Monday’s crowd looked similar to many of this season’s, with empty sections in the corners of the upper deck and plenty of empty rows behind the plate and dugouts. Despite dwindling crowds, the Giants have not seen a sharp drop off in total attendance. They entered the night third in the Majors in average attendance (41,575), trailing just the Dodgers and Cardinals, who have parks with significantly more seats. Per Giants officials, ticket sales have generally been fine this summer; the empty seats seen at games have mostly been no-shows by season ticket holders. 

The Giants shattered the previous National League record of 257 regular season sellouts, held by the Phillies from 2009-2012. 

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