If you missed the behind-the-scenes video of Jordan Bell's NBA Draft party, where have you been?
Shortly after Bell was selected, video surfaced of him saying "F*** Bron Bron. F*** Bron Bron,' while celebrating with friends and family.
"Bron Bron" = LeBron James.
The internet took notice and it spread like wildfire across social media channels.
So why did he say that?
Well, while speaking to the Bay Area News Group's Anthony Slater on the Warriors All-82 podcast, Bell explained how his older brother is a huge Kobe Bryant fan.
"The whole day (draft day) he (Bell's brother) kept playing this song called 'Eff Bron Bron.' He kept playing that," Bell shared. "So when I got picked, I was just happy, I was just standing there. He came in my ear and he started (whispering) "F*** Bron Bron. F*** Bron Bron.' So I'm just like joking, I just start saying it too.
"And it blew up. I didn't think anybody was gonna find it. Obviously, you're just joking around about a song ... I seen that on like TMZ and stuff, I was like 'that's crazy.' If you go look at my Instagram posts from last summer, I clearly said (LeBron) is my favorite player.
"So obviously I’m not going to talk smack about him like that."
Bell isn't lying.
And check out some of these old tweets:
As much as I hated Kobe (because I'm a LeBron fan) growing up I might shed a tear tomorrow #dontleavegoat— Jordan Bell (@1jordanbell) April 12, 2016
LEBRON IS THAT DUDE!!!!— Jordan Bell (@1jordanbell) February 17, 2014
Now look I'm not saying I'm LeBron but.... pic.twitter.com/2EhXztDcmD— Jordan Bell (@1jordanbell) November 20, 2016
The Warriors paid the Bulls $3.5 million for the rights to Bell -- the 38th pick in last month's draft.
Hopefully, we will be talking to the rookie big man in the coming days at Summer League in Las Vegas...
Drew Shiller is the co-host of Warriors Outsiders and a Web Producer at NBC Sports Bay Area. Follow him on Twitter @DrewShiller