Brady in Manhattan to support UGG For Men

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A sign of June: Patriots "content" involving UGGs.

But June it is and OTAs aren't open to the media until Thursday, so here you have it.

Tom Brady "traded his cleats for boots on Tuesday night."

This according to the New York Post, which detailed Brady's trip to Midtown Manhattan for an UGG For Men store opening. The Patriots quarterback has been one of the brand's spokesmen since 2010.

I had the slippers for a long time, all through college. Its a California brand so being a California kid, I know something about them, he said. As you can see when you go in there, there are so many different styles, so it is a cool brand. Its a lot of fun to be a part of something thats grown as much as it has over the past few years.

You know Brady went to Michigan. You know he was a backup his first two years -- which caused him great angst -- before starting every game in 1998 and 1999. But I bet you didn't know he wore UGG slippers in that span!

Let's move on.

Whenever we advertise digitally or on Tom in print, we have a positive reaction, said UGG President Connie Rishwain.

The rest of the Patriots have had a positive reaction as well.

I wear them all the time. I certainly have a lot of variety," Brady said. "I wear them to the Stadium, to work. Especially at the football stadium, a lot of my teammates, Ive given away a lot of slippers to them over the years too. When you walk in the morning and half of the team is wearing the slippers you gave them, its pretty cool.

It's difficult to imagine 53 NFL players in UGG slippers. But probably less so in June than September, so we'll take it.

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