Cubs

Fan Fare

Fan Fare

By Frankie O
CSNChicago.com

I am a sports fan.

A HUGE sports fan!

Anyone reading for any part of the 6 years here already knows this. My psychosis is on full display for all to see. But that doesnt mean that in my fervor that I am unaware of the part I play in the process. I am an observer. And, I am a source of revenue for the teams and leagues I follow. That is why I am bombarded with garish signage, internet offers and commercials as a reward for my visits to a stadium or arena and in my near constant TV viewership of athletic endeavors. Its a badge of honor that I have watched over 500,000 Anheuser Busch commercials in my lifetime. (I wont even mention the Viagra and Cialis commercials that seem to dominate national broadcasts these days, but that number is growing rapidly every day!) It comes as part of the price to enjoy the ultimate reality shows of our times.

For as much as sports exist to entertain, like any other business their continued existence is dependent on their ability to turn a profit.

They say its a game, but its really a business. And, as we all know, business is business. This leads to plenty of off-field drama and reality shows. It also makes a fan think.

The two areas I find interesting are:

1) Who is responsible for a franchises financial viability?
2) What responsibilities exist in the team-fan relationship?

Of course financial viability should be the responsibility of those running the franchise, right? I mean they put up the cash for the right to own. The main focus then must be to understand your target consumer and to give them what they want in the quantities that they desire. Im a believer here of the more you win, the more you make. Thats simple enough. Its the bottom rung of the competitive hierarchy that seems to have the most money problems, isnt it? That would make sense. They then have the choices to make in their fight for survival in this win-or-else world we live in. Sometimes though, as time has gone on, we have had the unique opportunity of being sold on the civic pride angle of having a professional sports franchise in our midst, no matter the scope of their on-field miscues. Whatever! I bring this up again of course in lieu of the Cubs latest grab for IllinoisChicago public funds. I know the headlines said that the Cubs were going to use their own money, but lets be real here. Someone is going to pay. Who might that be? Well, first of all, I would think the neighborhood might have to make a donation and that is in addition to what they have already donated to their local alderman to protect their interests.

To be honest, Ive never really had a problem with this, although I would also agree that the neighborhood should have some say on what occurs there. But ultimately, the Cubs have made everyone in that neighborhood a lot of cash and my guess here is that everyone in that neighborhood knew the franchise was right next door when the bought their property or opened their business. I would think the Cubs are well within their rights to get their payments from rooftop owners since those owners make a ton of cash directly from selling an experience related to someone elses business. But when you want to start shutting down public streets to effectively increase your business footprint, who directly benefits from that? And who would suffer? If I owned one of the Clark Street bars I would be very concerned about the negotiations going on with city hall.

Its with this in mind, that when I hear the improvements in and around Wrigley Field will enhance the guest experience, I reach for my wallet. Because thats what the bottom line here is. Upon my arrival to Chicago 18 years ago and my initial visits to Wrigley, I often wondered aloud (because thats how I wonder!) and later in this space, why the team didnt own the buildings surrounding the stadium poaching off their business. For most people, myself included, there is only a limited amount of time allotted to going to a game. The team should understand this and act accordingly. The common denominator of all of the stadiums built since Camden Yards in Baltimore was the number of options that a ticketholder has once they enter the ballpark. There are still options in the neighborhood, but the fun starts once you go inside and head down Eutaw Street. (I often tell folks at the bar, you havent lived until you get a picture in front of the stadium with the Babe Ruth statue and then go inside and have Boog Powells sweaty head add extra flavor to your barbeque beef sandwich before the game!)

So I can understand the Cubs trying to grab as much fan cash as possible, its their game.

And heres where the relationship should be honest. The enhancement is for one reason and one reason only. Again, no problem with that, just be upfront.

You know, like NHL commissioner Gary Bettman. Did you see his heartfelt apology to the fans for the lockout? Please.

His only job is to make money for the NHL owners. He apparently is pretty good at this. Since he took over 20 years ago, NHL annual revenue has risen from around 500 million to the current 3 billion. Wowza! For a niche sport in this country, thats impressive. Part of the collateral damage of this ascension though, were the three forced lockouts of their primary expense, the players. Did he apologize the other two times? I cant remember. Or care. Im a hockey fan. I just want to see the best players play. I dont need crocodile tears.

In a way, this lockout could end up working out to the NHLs favor. With the condensed 48 games in 99 days schedule, us fans are expecting more exciting, playoff-style hockey than we would see in a normal regular season, which of course will make everyone in the NHL more money in the long run. Funny how that works. Not funny ha-ha, but funny.
Because in the long run, its about the product. Do you think the Hawks public relations blitz right now would have had the same resonance 10 years ago? Thats what a Cup will do for you.

Add the NBA and the NFL to this labor strife mix.

Will the fans come back? Of course we will. Were fans. What else do we have to do?
In todays world fans will show their support but it comes in many different ways. No longer, I think, is a fan measured by how many games they go to. Who has the time, and more importantly, the money?

The fan today spends plenty on team merchandise and has to be able to watch any game, at any time, wherever they are. Thank you smart phone!!

And after spending all of your cash on jerseys and league subscriptions, who can afford going to the actual games? Add in to the fact that they are giving away big-screen HD TVs, why would you want to leave the house?

Me, I have to be compelled to go to a game. Two things do that. One is an over-the top experience for the large sum of money I know that Im going to invest. Wrigley held that for quite a while, but I have to admit, it looks pretty cool over my fireplace also and I dont have to worry about parking or a trough. Ive been there more recently for concerts. Now that is something that is worth the money. Seeing an iconic musical act in one of the iconic structures of all-time. Paul McCartney? Roger Waters? Bruce? Now thats priceless.

The other, and you would think this is unbelievably obvious, a winning product.

People want to be a part of something special, not a bridge to nowhere. Going to see a team that is near the top of their league is always cool and will always be the major part of the equation. That is an enhanced guest experience every day of the week.

If you build it, they will come. With their wallets open.

Fans like us, baby we were born to pay!

Cubs are still without Kris Bryant, but insist there's no need to worry

Cubs are still without Kris Bryant, but insist there's no need to worry

CLEVELAND — The Cubs will play a second straight game without Kris Bryant, but that doesn't mean fans should start panicking.

Bryant hasn't played since getting hit in the head in the top of the first inning in Sunday's game with a 96 mph fastball.

Bryant has been cleared by doctors in Colorado and Cleveland and will meet with the Cubs team doctor Thursday in Chicago. 

The Cubs kept their MVP third baseman out of the lineup Tuesday to give him an extra day of rest, initially hoping he'd be back Wednesday before deciding Tuesday night they should give him another day.

"He's not bad, he's fine," Joe Maddon said. "It's just one of those things. He's been seeing the doctors. There's nothing awful. It's just a matter of getting him ready to play.

"I'm not hearing anything bad. Not at all. I really anticipate good soon. If anything went the other way, I think we'd be surprised."

Head injuries are very tricky and sometimes symptoms can show up days after the initial trauma. That doesn't appear to be the case here with Bryant, but the Cubs also don't want him to rush back until he's ready physically, mentally and emotionally.

The key word there is "trauma," because it was a traumatic experience for Bryant and something he'll have to come to terms with mentally before he can step back in that batter's box.

"Sometimes that's necessary," Maddon said. "Again, he got hit, I didn't. I'm listening to him right now. So whatever he says, I'm very amenable to right now. 

"I could sense [Tuesday] he wasn't quite ready. ... I don't anticipate any long delay."

The Cubs started Tommy La Stella for a second straight game Wednesday in Bryant's place. La Stella played third base Tuesday and was originally slotted for the same spot Wednesday before a last-minute change moved him to second with Javy Baez playing the hot corner.

White Sox record isn't pretty, but Yoan Moncada has provided a shiny silver lining of late

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USA TODAY

White Sox record isn't pretty, but Yoan Moncada has provided a shiny silver lining of late

The silver linings aren’t always a joy to find during this rebuilding season. “Well, at least …” can become a somewhat tired refrain as the White Sox sit at 5-16.

But that’s the reality for the rebuilding White Sox, for whom brighter days surely lie ahead. The stocked farm system keeps delivering news of prospect achievements, and the young players at the major league level are providing their own positive signs for the years that are coming.

The South Siders wrapped a 1-5 homestand Wednesday afternoon with their second straight one-run defeat to the visiting Seattle Mariners. They only had one hit after the third and saw the last 13 hitters go down in order. James Shields walked four more guys to bring his season total to 17 in six appearances. The White Sox starting staff leads the majors with 65 free passes issued.

Well, at least … 

Wednesday, it was Yoan Moncada’s leadoff homer in the bottom of the first, a ball that was absolutely crushed into the right-field seats. The distance and power were strong signs for a player expected to be at the center of all that future success. But perhaps of greater note to those who have watched his still-nascent big league career was the fact that the homer came on the first pitch Felix Hernandez threw, a departure from the long at-bats Moncada has been famous for working in his first two seasons on the South Side.

But perhaps it’s just as strong a showing of his hitter’s eye that he was able to do what he did with that first pitch.

“I was trying to be aggressive in that at-bat, swing at the first pitch,” Moncada said. “It was a good pitch for me, and I put the barrel on the ball and made good contact. That was it.”

Moncada, to add luster to this silver lining, has been mashing of late. In the last nine games, Moncada is slashing .333/.421/.848 with eight extra-base hits, four home runs, eight RBIs and eight runs scored. His five home runs rank second on the team, behind only Jose Abreu. And he's just two days removed from coming a single short of the cycle in Monday's win. Yes, he’s also struck out 14 times in the nine-game span, a constant concern for a guy who’s right around the major league lead in punch outs. But he’s also drawn five walks and stolen four bases.

Yes, the White Sox went 1-8 in those contests. But if the 2018 campaign is about developing the players who will power future contenders, then this recent surge by Moncada, one of the rebuild’s biggest stars, ought to please the front office and fans alike who have bought in to the rebuild but remain eager for the strategy to translate into big league success.

“As experience and time give him more opportunity to gain more knowledge of himself and the opponent, and what he’s capable of doing, he’s barely scratching the surface of who he is,” manager Rick Renteria said. “There’s no way that any of us believe in any way, shape or form that he’s a finished product. He continues to develop his skill set, continues to learn, make adjustments as do most players, but one as young as he is, with the skill set he brings to the table, you hope that it ultimately winds up playing really big dividends, which I believe we expect that in the near future.”

“I agree with Ricky,” Moncada said. “I also think that I’m just in the learning process. It’s step by step. I think that I have a lot of talent and I can be a much better player overall. I agree with him. It’s just a process. I try to improve and get better every day.”

An interesting question might be how many leadoff home runs Moncada will have a chance to hit when the oft-projected 2020 lineup takes full shape. Moncada was seemingly entrenched in the leadoff spot when this season began, though Renteria has already moved him out of that spot against left-handers, opting instead to put Tim Anderson at the top of the lineup. Moncada’s got just one hit in only four at-bats outside the leadoff spot, more an indication of his struggles against lefties, against whom he’s batting .130 with 12 strikeouts in 23 at-bats.

Though with his increased power display in the last week and a half, it sparks curiosities of Moncada being more of a middle-of-the-order bat than one that is parked at the top for the remainder of his career.

“He has an extremely good eye,” Renteria said. “Right now, as you see, we’ve mixed and matched him with Timmy now the last two or three days maybe to give him the best chance to have the most positive outcomes possible. We know that right now against righties, he’s very, very good. And right now he’s working on improving his approaches against left-handed pitchers. Seems to me the last couple of days he’s shown some pretty good signs against lefties in his at-bats, contact, swings, approach, and so we’re going to try to continue to develop whatever we need to do in order to maximize the confidence he can gain and the opportunities he gets in any situation.

“And then at some point, I’m sure it will be defined as to what he is ultimately from both sides of the plate and if he’s going to be ultimately a leadoff hitter from both sides of the plate against anybody. His eye says to me that he’s capable of doing that. But sometimes you want to give him the best matchup and you also want to, within the construct of the lineup that you have and the guys that you have, maximize what those guys are capable of doing.”

Moncada and the White Sox both have a long way to go until they transform from 5-16 to the planned contender this rebuilding effort is supposed to yield. But if this season is about anything at the big league level, it’s about Moncada’s development. It’s a small sample size, yes, but of late, Moncada has shown some signs of a guy who could be one of the reasons the South Siders are contending one day.