Comcast is rolling out new technology that will give Olympics fans a unique viewing experience.
The X1 platform will give users access to more than 6,000 hours of live, on demand and streaming Rio Olympics events. Fans can follow athletes, nations and teams with ease throughout the Rio Games, and also record or view on demand.
The ability to customize the Olympics experience will give audiences an unlimited scope and make it easy to watch what they want, when they want.