Month-long Campaign Celebrates Authentic Bay Area Sports Fans as CSN Awards More Than 100 Sports Experiences and Prizes
Golden State Warriors Tickets, Autographed Sports Memorabilia, Tickets to the Coaching Corps “Game Changer Awards” Featuring Warriors All-Star Draymond Green and
Many Other Prizes Among “Authentic Fanuary” Free Giveaways
SAN FRANCISCO, Calif. – December 20, 2016 – CSN Bay Area and CSN California (@CSNAuthentic), the home of “Authentic Bay Area Sports,” today announced the 2017 “Authentic Fanuary” campaign, a month-long initiative beginning New Year’s Day that celebrates the many passionate, authentic sports fans throughout Northern California and their devotion to their beloved hometown teams.
“Authentic Fanuary” Sports Experiences & Prizes:
The multi-faceted “Authentic Fanuary” campaign is highlighted by the network giving away over 100 extraordinary sports experiences and prizes throughout January, including: Golden State Warriors suite tickets; autographed sports memorabilia; and two tickets to the Coaching Corps “Game Changer Awards” ceremony and dinner on January 27th at The Fairmont in San Francisco, featuring Warriors All-Star Draymond Green and other Bay Area sports luminaries.
Additionally, fans will have a chance to win Sacramento Kings, San Jose Sharks, San Jose Earthquakes, San Francisco Giants and Oakland A’s tickets – including tickets to the Kings vs. LeBron James and the World Champion Cleveland Cavaliers on January 20th; an invitation to a VIP Warriors Watch Party at the CSN studios with Greg Papa, Garry St. Jean and Kelenna Azubuike; a behind-the-scenes experience to watch Kings Pregame Live and Sharks Pregame Live from the CSN studios; and many more exciting prizes. Click HERE for additional information.
How to Win:
Online: Fans can see a complete list of prizes, including a calendar with prizes/events by day, and enter to win HERE.
Social Media: Follow CSN’s social channels for reminders and additional opportunities to win. Use the hashtag #AuthenticFanuary on the network’s various social media accounts: Facebook: facebook.com/csnbayarea; Instagram: CSNAuthentic; Twitter: @CSNAuthentic; and Snapchat: CSNAuthentic.
* * * * *
The “Authentic Fanuary” initiative, developed in-house at CSN, builds on the “Home of Authentic Bay Area Sports” brand campaign that the regional sports network first introduced in 2008, which later grew to include the “Home of the Authentic Fan.” The multi-year enterprise is aimed at communicating the network’s core message: “We Connect Fans with the Teams They Love.”
Since the re-launch of Comcast SportsNet (from Fox SportsNet) in 2008, the “Home of Authentic Bay Area Sports” mantra has been a mainstay of the network’s on-air and online coverage. To establish a connection with local fans, the network has partnered with the Giants, A’s, Warriors, Kings, Sharks, 49ers, Raiders and Earthquakes to host game-day fan events at the teams' stadiums and arenas. These relationships have naturally evolved into the original mantra of “The Home of the Authentic Fan." Annually, CSN hosts an average of 150 events for fans. Year-to-date, CSN has given out nearly 160,000 premium items and over 3 million “Cheer Cards.”
CSN Bay Area and CSN California, both part of NBC Sports Regional Networks, serve more than four million households in Northern California, Nevada, Southern Oregon and Hawaii. CSN Bay Area, the television home of MLB’s San Francisco Giants, NBA’s Golden State Warriors, and the official regional sports network of the San Francisco 49ers, also features a robust lineup of Emmy Award-winning news, analysis and original programming. CSN California offers live coverage of MLB’s Oakland Athletics, NBA’s Sacramento Kings, NHL’s San Jose Sharks, MLS’s San Jose Earthquakes and is the official regional sports network of the Oakland Raiders. Collectively, these networks deliver more than 600 live sporting events per year, over 1,500 live studio shows, including SportsNet Central, SportsTalk Live, Pregame Live, Postgame Live, Press Conference Live, as well as compelling digital content, up-to-the-minute scores, highlights and breaking news via www.CSNBayArea.com and www.CSNCalifornia.com. Follow both networks on social media –Twitter: @CSNAuthentic; Instagram: CSNAuthentic; Snapchat: CSNAuthentic; and Facebook: facebook.com/csnbayarea.
# # #