Celtics

Jayson Tatum explains why joining Jordan Brand was 'a dream come true'

Jayson Tatum explains why joining Jordan Brand was 'a dream come true'

The past few weeks, millions have tuned in to ESPN's "The Last Dance" docuseries covering the legendary career of Michael Jordan.

Episode 5 of the series delved into Jordan signing a shoe deal with Nike, which immediately made Air Jordans the most desired basketball sneaker on the market. Years later, Jordan Brand is worth well over $1 billion and includes some of the most prestigious athletes in the world.

One of those athletes is Boston Celtics star Jayson Tatum, who signed a multi-year shoe deal with Jordan Brand last year. For Tatum, getting the call to join the Jordan Brand family was a surreal experience.

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"It was like a dream come true," Tatum told Sage Steele on "The Encore". "The cool part I tell a lot of people about coming to the Jordan Brand family is nobody comes over without, you know, Michael Jordan has the last say. So for him to give you the last stamp and to say that he wants you to be part of the family is the ultimate sort of acceptance."

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Yeah, getting the seal of approval from Michael Jordan as a 21-year-old has to feel pretty cool.

Since joining Jordan Brand, Tatum has taken another step toward superstardom. Before the NBA season was halted due to COVID-19, Tatum was averaging 23.6 points and 7.1 rebounds per game.

Enes Kanter reveals plans for message on Celtics jersey in NBA bubble

Enes Kanter reveals plans for message on Celtics jersey in NBA bubble

The NBA plans to give its players a unique platform in Orlando, and Enes Kanter intends on using it.

The league and the NBA Players Association have discussed allowing players to replace the names on the back of their jerseys with personalized messages that call attention to a charitable cause or social issue.

During a recent interview with CNN Philippines, Kanter revealed the one-word message he has planned for his Boston Celtics jersey: Freedom.

That word is a fitting choice for the Turkey native, who has repeatedly criticized the country's president, Recep Tayyip Erdogan, for repressing its citizens' freedoms. Kanter himself is banned from Turkey and has been labeled a "terrorist" by Erdogan's regime, while his father was imprisoned in Turkey until recently.

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"That freedom means so much to me, not just for my country in Turkey, not just for people in America, but throughout the whole world," Kanter said.

Kanter recently joked on Instagram that he should have "Erdogan Sucks" on the back of his jersey, but the 28-year-old wants his message to extend beyond his homeland.

"If you look at what's going on in the world right now, lots of countries, lots of people out there need their freedom, and they're fighting for it," Kanter said.

" ... My message to the whole world is, keep fighting for freedom. Keep fighting for justice. Stand for what you believe in and never back down."

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Kanter also has been an advocate for social change in the United States, attending a "Black Lives Matter" rally in Boston last month to protest racial inequality and police brutality following the murder of George Floyd.

The NBA and the NBPA are still ironing out the details of their jersey initiative as the league prepares to resume the 2019-20 season later this month. But it should surprise no one that Kanter already has a plan in place.

Jaylen Brown shares how Kevin Garnett motivated 2017 Celtics with colorful voice memos

Jaylen Brown shares how Kevin Garnett motivated 2017 Celtics with colorful voice memos

Kevin Garnett's impact on the Boston Celtics didn't stop when he was traded to the Brooklyn Nets just over seven years ago.

The ex-Celtics big man also is one of the NBA's greatest motivators who continued to check up on his former team after leaving Boston.

Jaylen Brown certainly can attest to that. During an interview with ESPN's Ros Gold-Onwude, Brown explained how KG would send voice memos to the team during the season, often with strongly-worded (and NSFW) messages. 

One of those messages came during Brown's rookie season in 2016-17, when Garnett chewed out the young wing for displaying poor body language.

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"I was at the end of the bench with my head down," Brown said, "and he sent a voice message through my strength coach over the phone like, 'You better pick your mother------- head up!'

"He was cursing me out. He was like, 'You've got to carry yourself a certain way.' So, he told me to pick my head up and fix my body language, right the f--- now."

Brown took KG's colorful message to heart and has blossomed into a confident two-way star for Boston in his fourth season.

The 23-year-old also recalled the poignant voice memo Garnett sent the Celtics during their 2017 first-round playoff matchup with the Bulls. Boston trailed 2-0 to No. 8 seed Chicago and was reeling from the tragic death of Isaiah Thomas' sister, Chyna.

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"He spoke so much life into our team," Brown said. " ... It was probably the most OG message you will ever hear in your entire life. It was dope.

"I remember him saying, 'There's two ways you can go. Either you can go backward or go forward. I feel everybody's emotions. Channel it out there and hit them in the mouth.' "

The Celtics did just that, winning four straight games to win the series and rallying behind Thomas to reach the Eastern Conference Finals.

So, when Garnett's number gets raised to the TD Garden rafters in the near future, remember that his legacy with the Celtics goes far beyond his on-court performance.