NEEDHAM, MA – (August 1, 2021) – NBC10 Boston, Telemundo Boston, NECN and NBC Sports Boston will present its popular Clear The Shelters™ pet adoption campaign August 23 to September 19. This is the seventh consecutive year that the NBCU Local Boston stations presents its popular pet adoption campaign to area communities. Since 2015, the local Clear The Shelters campaign has helped more than 40,000 pets find new homes. Nationally, more than half a million pets have been adopted. Visit ClearTheShelters.com for more information.
This year’s Clear The Shelters will again feature online donations through fundraising partner Greater Good Charities, a national nonprofit that benefits people, pets and the planet. The Animal Rescue Site will host the fundraising and will cover all transaction fees so that 100% of donations will go directly to shelters and rescues in need. Online donations can be made to a participating shelter or rescue during the campaign at ClearTheSheltersFund.org, which will also be accessible via ClearTheShelters.com.
Virtual pet adoptions are also returning for the 2021 campaign through partner WeRescue. The WeRescue app enabled users to locate adoptable pets in their area, submit their adoption applications, and ask questions directly to shelters. iHeartDogs, a previous Clear The Shelters partner, will again donate needed pet supplies to select shelters this year. Leading social media animal brand The Dodo will again serve as a media partner.
Local fundraising totals and the number of pets adopted from area shelters via virtual and in-person adoptions will be announced by the stations after the conclusion of Clear The Shelters.
For more information on Clear The Shelters, including participating animal shelters and rescues, along with details on local events, visit ClearTheShelters.com and the Spanish-language site DesocuparlosAlbergues.com. Follow the effort on Twitter @ClearTheShelter, and on social media using #ClearTheShelters and #DesocuparLosAlbergues.
About NBC10 Boston
Owned by NBCUniversal, NBC 10 Boston delivers viewers in the Greater Boston area, Southern New Hampshire and Northeastern Massachusetts NBC’s award-winning daytime, primetime and late night signature programs. Launched on January 1, 2017, the station features the largest weather team in the region, an exclusive 10-day forecast and a daily lifestyle program called “The Hub Today.” The station’s investigative units, “NBC 10 Boston Responds” and “The Investigators” answer local consumer inquiries and shine a light on questionable practices. NBC 10 Boston also delivers local breaking news and information to viewers on-the-go through its dedicated website NBC10Boston.com, a customized mobile app and via Facebook, Instagram, Twitter and Snapchat.
About NBC Sports Boston
NBC Sports Boston reaches more than 4 million households in Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island and Vermont. Programming includes the Boston Celtics, Arbella Early Edition, Boston Sports Tonight, Celtics Post Up, Monday Night Patriots, Quick Slants, Football Day in New England including pre and post-game programs surrounding all Patriots games, CAA football, basketball and more. NBCSportsBoston.com and all of the networks social media channels (@NBCSBoston) provide continuous news, video and in-depth, up-to-the-minute coverage of New England sports. Visit NBCSportsBoston.com for more information. Check local listings for the specific channel location for your area.
About Telemundo Boston
Owned by NBCUniversal, Telemundo Boston, WNEU, is a local Telemundo owned station that serves viewers in the Greater Boston area. Telemundo Boston produces 10 hours of local news programming each week. The station’s newscast, “Noticiero Telemundo Nueva Inglaterra” (Telemundo New England News) is the #1 Spanish-language newscast in New England airing every weeknight at 5:00 PM, 5:30 PM, 6:00 PM and 11:00 PM and delivers live, local breaking news, weather forecasts and special reports, as well as sports and entertainment information to Spanish-speaking audiences in Boston and in Hartford, Connecticut through a simulcast via WRDM. Telemundo Boston also airs Telemundo Network’s world-class programming and a weekly sports feature, The Red Sox Report. Audiences can also receive the most-up-to-date news and information across the station’s digital and mobile platforms at TelemundoNuevaInglaterra.com, via the “Telemundo Nueva Inglaterra” mobile app, and its social media channels @TelemundoNI.
Owned by NBCUniversal, NECN serves as the largest 24-hour regional news network in the U.S. Since its launch on March 2, 1992, NECN has grown to include 3.6 million subscribers in more than 1,050 cities and towns throughout all six New England states. NECN has established itself as an industry leader as the only cable television news station to earn a George Foster Peabody Award and the Alfred I. DuPont – Columbia University Broadcast Journalism Award, among many other accolades. On January 19, 2020 NECN relaunched its entire network targeting a new audience- millennial women 25-40. As a digital first network, NECN has changed the way it delivers news, entertainment, and lifestyle content across all platforms.
About Clear The Shelters
Clear The Shelters™ / Desocupar Los Albergues® is an annual, nationwide pet adoption campaign that is spearheaded by NBCUniversal Local, a division of NBCUniversal. Every year, NBCUniversal Local’s NBC and Telemundo owned stations, plus affiliated stations, partner with animal shelters and rescues in their communities to host Clear The Shelters events. NBCUniversal Local’s Clear The Shelters campaign was inspired by a 2014 North Texas pet adoption event hosted by NBC 5 / KXAS and Telemundo 39 / KXTX and dozens of area shelters that resulted in the most adopted pets in one day for North Texas. Since 2015, NBCUniversal Local’s Clear The Shelters pet adoption campaign has resulted in more than a half million pets finding new homes. Visit ClearTheShelters.com and DesocuparLosAlbergues.com for more information.