With attendance waning, Bulls focused on ‘making their own energy'

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Last night, the Bulls announced 15,017 fans in attendance for the team's 106-99 victory over the Grizzlies. That figure is more than 4,000 people below their season-average of — after last night — 19,099 fans per contest.

That scarcity was eminent and didn't go unnoticed, especially by players on the court.

"I was telling us in pregame, we're gonna have to bring our own energy today," Zach LaVine said after Thursday afternoon practice. "We got out on that 10-0 run, I was really excited about that, but it was uh, it was a scarce crowd, it was a little quiet in there. But we made our own energy but sometimes that's just what you have to do."

After 11 home games, the Bulls are fourth in the NBA in total attendance (210,090) and sixth in average attendance — both fine marks by the standards of most, but underwhelming for a major-market franchise with their illustrious history. The real kicker: The team is tied for 22nd in the league in percent capacity (91.3) with the Indiana Pacers. Just ahead of that No. 22 slot are the 5-17 Atlanta Hawks, just behind the Phoenix Suns.

Per ESPN's NBA Attendance Report, the Bulls have not finished a regular season outside the top three in total attendance or average attendance since the 2002-03 season. Before last year, they ranked first in both nine seasons in a row. They were also top two in percent capacity for eight straight years before finishing 17th last season. As mentioned, their ranking in that category has dipped even further this year. 

The 2019-20 Bulls currently own a 4-7 home record. Last night was only the Bulls' tenth home victory of the Jim Boylen era, which spans back to Dec. 3, 2018. No one is naiive to the impact those types of results can have. 

"We haven't been a winning basketball team the last couple years, so you know, it makes sense," LaVine said. "Once you start winning that the crowd gets back into it and gets more lively. I understand that, I understand professional sports. So we don't take it personally."

From shootaround to gametime in advance of the Grizzlies game, Boylen stressed the importance of the Bulls getting on a roll on their home floor. According to Boylen, momentum in that respect has to come by way of fast starts, and that came to fruition last night. The Bulls jumped out to a 13-2 lead early in the game and led by as many as 22 in the first half, holding the Grizzlies to 0-for-15 3-point shooting while hitting 8-for-18, themselves. Those numbers stabilizied as the game wore on, but in the locker room afterwards, LaVine was adamant that the team's energy wasn't the issue.

In fact, Boylen and his players seem to have taken ownership of sparking themselves. 

"I want our guys to play hard and compete, and we have to bring our own energy, and we have to play with physicality and effort and all those types of things," Boylen said. He added: "We have the best fans in the league."

They'll have another chance to begin re-establishing a homecourt advantage Friday night agaisnt the lowly Warriors. For the time being, the team's focus is on controlling the things they can control: Results. The rest will come later.

"Obviously you wanna win. We're not going out there to win for, you know, to get more attention, we're going out to win to try to make the playoffs," LaVine said. "So, you know, I think the crowd will come, and they'll get behind you."

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