Joakim Noah won't be able to contribute on the court when the Bulls face the Oklahoma City Thunder on Christmas Day, but that doesn't mean he won't be making a difference.
Noah, who will miss two-to-four weeks after suffering a shoulder sprain in the Bulls' loss to the Nets on Monday, was part of a movement by the NBA to lend its name to anti-gun violence commercials.
The advertisements are set to run during the NBA's five nationally televised Christmas Day games and include cameos by Noah, Golden State's Stephen Curry and Los Angeles' Chris Paul. The advertisements also will feature survivors of gun violence and relatives of those who passed away from it.
Noah commented on his involvement in the campaign Wednesday after the Bulls' practice.
I think it's great that the league decided to take a stance and to be a part of it. But the truth is that it's a PSA," Noah told reporters. "It's going to take a lot more than PSA to stop this gun violence issue. We're losing right now, and it's just important for us to do as much as we can to change this."
President Obama also chimed in on the NBA's involvement, applauding the league for taking such a significant stand.
You can check out one of the commercials in the video below, as well as Noah's comments in the video above.