MESA, Ariz. – Chairman Tom Ricketts wants the Cubs to be known as one of the greatest sports franchises on the planet, a first-class brand synonymous with winning.
With that ideal in mind – and setting specific policy ideas or agendas aside – has the first month of the Donald Trump administration matched up with the organization’s values?
“I don’t really know what that question was,” Ricketts said Saturday during his annual state-of-the-team news conference in Mesa.
It’s worth asking, because at this time last year, Trump cryptically threatened the Ricketts family on Twitter, and then later in spring training told The Washington Post editorial board that the family has done a “rotten job” running the team. Ultimately, the family’s right-wing influence shifted from a stop-Trump movement to helping bankroll the Republican nominee’s presidential campaign.
Beyond ending the 108-year drought and finally winning the World Series, the Ricketts family laid out the planks of the franchise’s platform and has in many ways lived up to it: investing in high-character people; creating a vibrant corporate culture; being a good neighbor in Wrigleyville; and growing Cubs Charities.
Do those community concepts line up with the rhetoric coming out of the Trump White House?
“I don’t really know how to answer that,” Ricketts said. “I think the fact is that we do have a good culture at the Cubs. And I don’t think anything that the White House has done – or hasn’t done – has any impact on that at all.”
Ricketts is a patient, big-picture executive who showed how to think beyond the next day’s headlines, giving the green light to modernizing the entire operation, upgrading the infrastructure in Chicago, Arizona and the Dominican Republic and allowing team president Theo Epstein to oversee a complete teardown and rebuild.
The Cubs are no longer defined by that history of losing, but on some level their brand is now also tangentially associated with an early-stage administration of alternative facts, Chicago-to-Afghanistan comparisons, the Muslim ban, the border wall, murky Russian connections and a Holocaust memorial statement that didn’t mention the Jewish people.
Ricketts posed for a photo with his two brothers and Trump at a black-tie inauguration event. Pete Ricketts, Nebraska’s Republican governor, posted it on his official Twitter account.
“Obviously, my brother Todd is a nominee for undersecretary of commerce, so he’s waiting for that process to play out,” Ricketts said. “My sister (Laura) was a bundler for Hillary Clinton. The family has different political views. Away from that, I don’t think anything that’s going on in D.C. has any impact on us right now at all.”
• Ricketts wasn’t certain if Todd would have to step down from the team’s board of directors to accept that Cabinet position: “I know there are the conflict of interest kind of things and ethics rules. He may have to. I’m not really sure. But he’s got to go through the nomination process first.”
• Ricketts addressed the team inside the theater in the Under Armour Performance Center, thanking the players for all their contributions on a rainy day that washed out the first full-squad workout.
“I also said I think we have a unique opportunity to not only be considered one of the great sports teams in the U.S.,” said Ricketts, who recently returned from the Laureus Sports Awards in Monaco. “But I just got back from Europe and I think that our long-term goal should be (having us) considered one of the great sports organizations in the world.”
• Up and down the chain of command, the Cubs believe they can be in that conversation, given their talent base, financial muscle and a stable ownership group that plans to control the team for generations (an arrangement that currently includes an equity stake in CSN Chicago).
“What separates a really good team from a truly great team is the consistency of results,” Ricketts said. “We’ve won one World Series. Hopefully, we’ll be in the mix again for many years to come.
“If you look at the Yankees of 15 years ago, the Patriots of today, they’re just always right in the mix. On the global side, you look at teams like Man U or Real Madrid or the All Blacks and they just set the standard for how people perform. And their team means something all over the world.
“I’d like to think that one day – if we’re consistent enough and if we win – that Cubs logo will mean something to people around the world. Not just a team that didn’t win for a long time.”
• Amid the afterglow three months ago, Ricketts told USA Today that the Cubs would reach out to Steve Bartman at some point and try to come to an understanding after a foul ball during the 2003 National League Championship Series forced the fan into hiding.
“I personally haven’t,” Ricketts said. “The team was thinking about it. I’m not sure what they did or what they didn’t do, to be honest.”
• Ricketts will defer to Epstein and general manager Jed Hoyer when it comes to Jake Arrieta’s countdown to free agency and how to negotiate with the Cy Young Award winner after this season.
“That’s a Theo and Jed decision,” Ricketts said. “They have the right perspective on (how) they have to put a great team on the field this year. But they also have a longer-term perspective in realizing that decisions that effect this year might hurt us in a few years.
“But I’ll leave it up to them. I imagine that they’ve got a strategy around that and they know what they want to do.”
• The competitive-balance-tax threshold – which the new collective bargaining agreement sets at $195 million this year – appears to be a kind of soft payroll ceiling for the Cubs moving forward.
“The way it’s structured, it can be very punitive if you just ignore it and just blow through it,” Ricketts said. “So we’ll be thoughtful and strategic about when we go over the tax and when we don’t. But I’ll leave that mostly up to Theo.”
• The Cubs are lobbying Rob Manfred and Major League Baseball officials to host the 2020 All-Star Game at a fully renovated Wrigley Field.
“I don’t think it’s inevitable,” Ricketts said. “I think that it would be great for the league, great for the game and it would be great for Chicago to have it at Wrigley Field. But nothing’s inevitable on that. There’s a process that we have to go through and hopefully at some point soon the commissioner will give us the nod.”