While he may not win the MVP and his team was eliminated from the playoffs Tuesday night, Javy Baez is having an excellent 2018. After putting together an MVP-type season for the Cubs, being featured in ads for Toyota and local law-firms while wearing sweats, and having his first child, Baez is now working with Kobe Bryant and a slew of athletes for the Art of Sport.
My mentality is to always rise and compete. That's why I'm a founding partner of Art of Sport – a new brand helping all athletes feel and perform their best through performance-driven body care. Proud of this team. Proud of this challenge. #ArtOfSport #BornForMore #MambaMentality pic.twitter.com/yifXJ2tkSc— Kobe Bryant (@kobebryant) October 3, 2018
In that photo with Baez is reigning NBA MVP James Harden, Steelers wide receiver JuJu Smith-Schuster, pro skateboarder Ryan Sheckler, Motocross champion Ken Roczen, pro surfer Sage Erickson, and of course, the Black Mamba himself, Kobe Bryant.
According to the Art of Sport website, they are an athletic brand that features things like deodorant, antiperspirant, body soap, shampoo, and sunscreen tailored specifically for athletes. The new brand shared an ad earlier today that feature all the athletes in the tweet above.
Great to see Baez getting the national recognition he deserves, even if it rubs a little salt in Cubs fans wounds as their teams sits at home but their star player gets featured in an ad campaign.