The Bears have agreed to an exclusive sponsorship deal with Dr. Pepper Snapple Group, the team announced Monday. This ends a long relationship with the Coca-Cola Company at Soldier Field.
The new deal is for seven years and worth 3 million annually according to sources cited by chicagobusiness.com. Dr. Pepper becomes one of the team's nine "Hall of Fame" corporate sponsors.
As part of the agreement, the Bears will open a new "Dr. Pepper Patio" this season at Soldier Field located in the south stands that will include live entertainment and new food and beverage options. There will also be a lounge area and other amenities.
"We were very attracted to (Dr Pepper's) marketing acumen," said Chris Hibbs, the Bears' vice president of sales and marketing.
The partnership will be made official on Tuesday, and it is expected that Dr. Pepper will also be a large sponsor of Bears training camp in Bourbonnais.
Here's your daily update on what the White Sox highly touted prospects are doing in the minor leagues.
Eloy Jimenez had four hits, including a pair of doubles to boost his batting average to .322 on the season. Seby Zavala hit his 10th home run of the season and drove in a pair of runs in the 7-2 loss. Spencer Adams got the start and allowed four runs but also struck out nine in just 4.2 innings of work.
Class A Kannapolis
Luis Gonzalez had two doubles and Evan Skoug had two hits in a 3-2 win. Big leaguer Carlos Rodon made a rehab start and struck out six, allowing one run in five innings.
Charlie Tilson had a hit and Thyago Vieira threw a scoreless inning in an 8-4 loss.
Anthony Miller has quickly become a fan favorite on social media. He has the confidence and swagger found in most top wide receivers and it comes through on his Twitter and Instagram accounts.
Miller was one of 40 players in attendance at the 2018 NFLPA Rookie Premiere where he not only learned about the business and marketing side of football, but also suited up in his Bears gameday uniform for the first time. Of course, he shared the moment on Twitter:
Panini America, a sports collectible company, snapped a picture of Miller with fellow rookie receiver Calvin Ridley (Falcons) and quarterback Mason Rudolph (Steelers):
Miller has become something of a standout for the Bears despite not playing a single snap. He's expected to have a big role in an offense that has several new pieces and roles that are up for grabs.
Miller will compete with former first-round pick Kevin White and free-agent addition Taylor Gabriel for reps opposite Allen Robinson. Miller has the necessary skill set to play as both an outside receiver and in the slot which should give him an even greater opportunity to be on the field quite a bit.
The Bears first three draft picks are all vying for starting jobs in 2018. Roquan Smith (first round) is a lock to start next to Danny Trevathan and James Daniels (second round) will start at guard. Miller should make it three-for-three in a draft class that could end up the best of Ryan Pace's tenure.