#1 Highest-Rated “Cable” Network in Primetime in April for Households & Every Demo Category
#1 “Overall” Highest-Rated Television Station in Primetime for Every Male Demo & Adults 18-49
One of the biggest month’s in network history also includes over 3.1 million homes tuning in for “Pre/Post Game Live”
Plus - Over 2.2 million homes tuning in to “SportsNet Central,” SportsTalk Live,” “Kap & Haugh,” and “Believe: The Story of the 2005 Chicago White Sox”
First season of Bulls Live Streaming highlighted by record numbers for NBA Playoffs coverage
Chicago, IL (May 5, 2015) – Fueled by two thrilling Bulls and Blackhawks first round playoff series, along with the always-anticipated start of another exciting baseball season for the Cubs and White Sox, Comcast SportsNet Chicago’s #WhatAnApril proved to be one of the network’s busiest and best-performing months to date.
During primetime (7:00-10:00 PM CT) in the month of April, Comcast SportsNet was the #1-highest rated “cable” television network in the Chicago market for every major TV ratings category including Households and the key advertising demo of Adults 25-54. In addition, Comcast SportsNet was #1 “overall” in primetime (which includes all broadcast TV stations) in the demo categories of Men 18-34, Men 18-49, Men 25-54, Adults 18-34 & Adults 18-49 (Comcast SportsNet was #2 overall in Adults 25-54).
Comcast SportsNet televised 44 live professional game telecasts in April (Blackhawks: four regular season/four playoffs; Bulls: five regular season/six playoffs; Cubs: one pre-season/ten regular season; White Sox: one pre-season/13 regular season) amassing a total viewing audience of OVER SIX MILLION Chicago market TV households(6,078,668). In addition, Comcast SportsNet also attracted over 3.1 million Chicago market TV homestuning in for all editions of Pregame Live and Postgame Live, plus – over 2.2 million more Chicago market TV homes also tuned in to the network’s locally-produced, live sports news, talk, and Original Content programming (SportsNet Central, SportsTalk Live, Kap & Haugh, and Believe: The Story of the 2005 Chicago White Sox). Source for all ratings information is provided by Nielsen Media Research.
“This past month has demonstrated the incredible passion of Chicago sports fans, along with the depth of our local sports coverage,” said Phil Bedella, Vice President/General Manager for Comcast SportsNet Chicago. “We understand how much Chicago sports fans love their teams and that’s why we’ll continue to go beyond just game coverage with expert insight, analysis and the very latest local sports news and detailed information that’s important to our fan base. None of this would be possible without the enormous success and popularity of our pro team partners and I credit their staffs, along with our distributors, our advertisers and everyone here at Comcast SportsNet, for making the most of one of the most exciting time periods in Chicago sports history.”
From a digital standpoint, Comcast SportsNet’s live streaming of its Bulls game telecasts in April (including the team’s six-game first round NBA Playoffs series against the Milwaukee Bucks) experienced significant traffic numbers as over 3.5 million total minutes were consumed by Bulls fans choosing to access the games on CSNChicago.com and via NBC Sports’ Live Extra app. For Game 3 of the Bulls-Bucks series on April 23, the network enjoyed its highest digital traffic numbers to date as it was the most streamed game overall in minutes watched (over 716K), along with being the most streamed game in visits (14.9K) and live starts (25.8K). For Comcast SportsNet Chicago’s entire 2014-15 Bulls/NBA season, over 8.4 MILLION total minutes were consumed by fans in the network’s inaugural season of live streaming coverage. Source for all digital traffic information is provided by Adobe Reports & Analytics.