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NASCAR America: Eddie Gossage on keeping NASCAR relevant in Texas (VIDEO)

Big Hoss TV Press Conference

FORT WORTH, TX - APRIL 06: Texas Motor Speedway President Eddie Gossage speaks during a press conference with Guinness World Records certifying the “Big Hoss TV” as the world’s largest high-definition LED video board at Texas Motor Speedway on April 6, 2014 in Fort Worth, Texas. (Photo by Jeff Gross/Getty Images for Texas Motor Speedway)

Getty Images for Texas Motor Spe

Texas Motor Speedway president and GM Eddie Gossage talks about his unique and colorful promotion techniques to keep interest in a state full of other major sports and his hesitations to reduce seating.