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Report: Big3 delaying reality show/basketball tournament


LOS ANGELES, CA - SEPTEMBER 01: The BIG3 press conference room during the BIG3 championship game between the Triplets and the Killer 3’s on September 1, 2019 at the Staples Center in Los Angeles, CA. (Photo by Brian Rothmuller/Icon Sportswire via Getty Images)

Icon Sportswire via Getty Images

The coronavirus pandemic shut down the NBA and created a major opening for basketball content.

The Big3 planned to make a big splash with a show that was part reality-TV house, part basketball tournament.

Instead, “The Last Dance” documentary on Michael Jordan and the Bulls and, to a lesser degree, the NBA’s HORSE tournament have filled the void.

Mark Medina of USA Today:

The Big 3 will delay a quarantined, reality show 3-on-3 pre-season basketball tournament from this month to either August or September because of ongoing concerns about the novel coronavirus, a person familiar with the developments told USA TODAY Sports.

The NBA might resume by then. If it does, there’d be far less appetite for a novelty like the Big3’s tournament.

But this postponement also serves as a warning for the NBA. Though the Big3 has fewer resources than the NBA, this reality-show operation was going to be much smaller than the NBA’s bubble, and the Big3 still can’t get it off the ground.

A bigger venture is even more complicated.