On July 1st, new rules went into place around the country that will change college athletics forever.
Rules regarding an athlete's name, image, and likeness (NIL) will finally allow athletes to profit off their hard works.
For years people have debated whether or not college athletes should be paid or not, and now they can.
As soon as the rule went into effect, players started signing endorsement deals. One of the high profiles players that put pen to paper: Oregon's Kayvon Thibodeaux.
As we all know, with great power comes great responsibility, and Thibodeaux knows there will be a lot of navigating to do in these uncharted waters.
"One thing I realized coming into it was that the Name, Image, and Likeness was kind of going to be a smoke and mirrors," Thibodeaux said on the latest episode of the Talkin' Ducks podcast. "A lot of people expected that everybody was gonna make a lot of money and it would be this flood of thousands of dollars coming in for college athletes but I don't really think that's the case."
There will be ample opportunity for players from every sport to get their piece of the pie. But it's not as if all the money and endorsement deals are just falling from the sky.
Players will have to do their research and put in the work to make sure that they are signing the best NIL deal for them. Even so, the players will also have to make sure that they don't get blinded by the light, so to speak.
"There's a lot of gray area for guys to misrepresent themselves and there's a lot of gray area for younger guys who haven't played yet to lose focus," said Thibodeaux. "There's a lot of navigating. It kind of created more distractions than it did... I wouldn't say more distractions but the opportunities come with a lot of distractions."
Thibodeaux is right. The distractions will come in bunches but that's just par for the course. Still, it's a great time to be a college athlete.