Every holiday season starts at DICK'S, apparently.
Russell Wilson, in conjunction with the DICK'S Foundation's "sports matter" program and his own Why Not You Foundation, surprised a group of kids from Rainier Athletes with a holiday shopping spree on Tuesday night. Each kid received a $200 gift card to spend on sporting goods of their choice. In addition, Wilson presented a $25,000 Sports Matter grant to the Rainier Athletes organization from the DICK'S Sporting Goods Foundation. The grant is to ensure as many kids as possible have the opportunity to play sports.
Wilson spent 1-on-1 time with the kids, explaining the impact sports have had on his own life as well as serving as the kids' personal shopper.
“It’s all about the youth," Wilson said. "It’s all about encouraging youth to believe and dream big. I used to come to this store, to DICK’S Sporting Goods, as a kid not having much and wanting the new pair of shoes or the new baseball glove. Just to be able to give them a little love.”
Wilson is well-known for his trips to Seattle Children's Hospital every Tuesday. Now he's taking his "giving Tuesdays" a step further during the holidays. Wilson posted a quick recap video on his Instagram that you can see below.
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#GivingTuesday was extra special this year 🎄! Thanks to @dickssportinggoods , I took my friends from Rainer Athletes on a holiday shopping spree. The DICK’S Sporting Goods Foundation also kicked in a $25,000 Sports Matter grant to this great organization! This is what the holidays are all about! #WhyNotYou #MagicofSports #ad