Totems

Seattle is selling hockey tickets the way Starbucks sells coffee

Seattle is selling hockey tickets the way Starbucks sells coffee

So all of a sudden, Seattle is a hockey town? Seriously?

I must admit, I'm shocked. Deposits for season tickets for a potential NHL expansion team were taken for the first time Thursday at 10 a.m. online and in just 12 minutes 10,000 commitments -- at either $1,000 or $500 -- were recorded.  That crashed the system, but within an hour, it's been said that 25,000 commitments were received.

It took the latest NHL expansion franchise, in Las Vegas, about six weeks to sell 10,000 season tickets. Of course, ultimately the tickets are going to cost a whole lot more than those deposits and refunds will be given to those who aren't serious buyers or who aren't satisifed with ticket locations. And of course, there won't actually be 25,000 season tickets available. The renovated Key Arena won't be that big. To an extent, this was more a test of hockey interest in Seattle than it was an actual ticket sale. And to a greater degree, it was a publicity stunt.

I'm hearing it was done to help the team acquire a list of possible ticket buyers because the expansion team is going to be granted to Seattle as soon as next week. We shall see.

All I know is what I've heard from my friends in and around the NHL -- league commissioner Gary Bettman is nuts about getting a team in Seattle, even though Portland has been a better hockey town than Seattle for only about the last 50 years. You can talk about the professional WHL and the Buckaroos vs. the Totems or the junior WHL with the Winterhawks vs. the Thunderbirds.

In fact, I think I've figured out how all those ticket deposits came in so fast.

About half of them probably came from Portland.