Chris Heck

The Sixers either just teased a new alternate jersey or are trolling us

The Sixers either just teased a new alternate jersey or are trolling us

Two prominent employees of the Philadelphia 76ers showed a glimpse of a new uniform design on Tuesday, either hinting at what could likely be the team's new Statement or City Edition jerseys or they're trolling us.

The short video, posted by Sixers' microphone/hype man Christian Crosby featuring the team's president, Chris Heck, and appears to feature a blue jersey that leaked a few weeks ago with "Philadelphia" written across the front in script.

The fact that the video features these two prominent employees would lead me to believe these are legit.

It also appears to be the same mannequin that leaked earlier as well.

The mannequin and tweet also feature Crosby's clothing brand, Live Life Nice, which made some news recently with new gear being sold at Footlocker. Could this all be a troll job just to promote that? Maybe.

Or the jersey shown above could very well be the new Statement or City Edition jerseys for the 2019-2020 season. The team unveiled their Classic Edition unis that are a throwback to the 70's earlier this month. The two regularly featured jersey editions, the Icon (standard blue) and Association (standard white) round out the jersey options we already know for the upcoming season. The City Edition featured the Rocky Balboa inspired sweatpant look last season while the Statement Edition were the red with "Sixers" across the front in a unique script. Those two editions could be up for a change this coming season. Teams are allowed five in total.

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Will Ben Simmons really get to design a new Sixers jersey?

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chrisheck76/Twitter

Will Ben Simmons really get to design a new Sixers jersey?

The Sixers are about to be very #OnBrand.

One thing that will never change is that the Internet never forgets. Back on Nov. 22, 2017, in a now-deleted tweet, Ben Simmons polled fans asking if the Sixers should bring back the Iverson-era black jerseys (see story). In an overwhelming 80-20 vote, fans approved.

In response to that tweet, Sixers president Chris Heck sent out this proposal.

Well, Monday night, Simmons won the NBA Rookie of the Year award.

Will Simmons get a chance to design some new threads for the team? That remains to be seen, but if he does, fans have made some suggestions.

To his credit, Heck, who oversees marketing and branding, introduced a number of really cool jerseys this past season. Here’s hoping Simmons will get to lend his creative mind to something we see on the court in 2018.

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Sixers unveil 'Phila Unite' playoff campaign

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Photo courtesy of the Philadelphia 76ers

Sixers unveil 'Phila Unite' playoff campaign

The logos have been popping up all over Philadelphia, and now the Sixers officially have unveiled their “Phila Unite” playoff campaign.

The inspiration dates back over 250 years. The postseason logo depicts a segmented snake around the Liberty Bell. In 1754, Ben Franklin drew the snake in the political cartoon “Join, or Die” in the Pennsylvania Gazette

Franklin’s objective was to unite the colonies. In this campaign, the snake represents the perseverance of Sixers fans from the Philadelphia area, out of state, and internationally as well. 

"Every turn we went, Ben Franklin's snake made all the sense in the world for us,” Sixers president of business operations Chris Heck said. 

The Sixers actually began putting together this campaign long before this 50-plus win season began. The organization came up with the idea three years ago and developed the design internally with the anticipation of the first playoff appearance since the 2011-12 season. 

“There’s no better way to say it than all of us really did believe in the process, and we believed in this and had no doubt that this is where we would be,” Sixers chief marketing officer Katie O’Reilly said. “To be able to have that belief, it really brought us together as an organization.” 

During home postseason games, the players will wear the City Edition uniforms, which feature the segmented snake underneath a flap on the shorts. The “Phila Unite” logo will be at center court for these games as well. 

The playoff logo will continue to appear throughout Philadelphia. It has been illustrated on murals around the city, on a 50-foot-by-50-foot banner on the Wells Fargo Center and on a 30-foot-by-20-foot flag on Humphrys Flag Company. Additionally, the Sixers’ staff distributed over 10,000 logo decals. 

(All photos courtesy of the Philadelphia 76ers)


Sixers fans can visit PhilaUnite.com to upload their photos to a custom overlay and engage with the hashtag #PhilaUnite. 

The Sixers will give away a T-shirt at the first playoff game and a “Phila Unite” rally flag at the second contest. Additional merchandise with the logo is available in the team store and SixersShop.com. 

“What this campaign is is authentic to the city,” O’Reilly said. “It’s authentic to the history, it’s so much of who we are, and I think it’s really representative of how we do things.”