Reebok

Reebok is dialing up the nostalgia in latest release with Allen Iverson

Reebok is dialing up the nostalgia in latest release with Allen Iverson

I’m the question and the answer like Iverson.  — Jay-Z

Not many athletes evoke the immediate vibe and aura that comes to mind when you hear the name Allen Iverson. Reebok is hoping Bubba Chuck induces all the feels for consumers to cop the latest release in his signature shoe line, the Question 4 Mid "Double Cross."

The sneaker will be released exclusively through Foot Locker and all of its entities but debuted in a limited roll out Oct. 11 at two select locations in New York City.  

The kicks drop nationwide and online to coincide with the start of the NBA season on Oct. 23.

What’s special about this shoe? Reebok is dialing up the nostalgia by mixing the red and blue-toe colorways that A.I. rocked on the Question Mid’s during his Rookie of the Year campaign in 1996-97. The “Double Cross” name stems from Iverson’s legendary ability to “cross up basketball culture with the style and sounds of his life off court."

The shoes will set you back $150 with a few dope accents like a "96" on the left blue sock liner and a "97" on the red liner for the right shoe.

For more details on the shoe, check out the video above with Sixers guard and Allen Iverson mentee Trey Burke unboxing the Question 4 Mid Double Cross. Thanks to Foot Locker for providing the footwear. 



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