Shortly before his team took on the New York Knicks in a global showcase game in London, England on Thursday, Washington Wizards majority owner Ted Leonsis addressed reporters and dropped a line that created a swift and strong reaction on social media.
When discussing the state of his team, Leonsis said in no uncertain terms that the goal this season is to make the playoffs. He has no interest in looking towards the draft lottery, despite the desires of some fans who have visions of Zion Williamson throwing down lobs from John Wall.
That quote seems like one that will be revisited periodically in the next several years. But, like all quotes, it requires some context.
What Leonsis went on to explain is that his franchise is not in a position to lose on purpose. They have too much talent, even with injuries to Wall, Dwight Howard and Markieff Morris, to pack it in and look towards next year. They also have too much money committed with what currently ranks as the seventh-highest payroll in basketball. They already went through a rebuild, he said, and it's not time yet to go through another one.
As Leonsis told NBC Sports Washington in September, there are "no excuses" for falling short this season.
In many ways, what he said in London was not surprising at all. The Wizards have been in win-now mode for several years. Anyone paying attention to their personnel moves should understand that.
Take the trade for Trevor Ariza in December, for instance. Though some speculated that was about trading for a guy who could be dealt elsewhere months later, that was never the Wizards' intention, according to people familiar with their plans. Getting Ariza was about improving the defense and retooling their locker room culture. It was about making the playoffs this spring.
Leonsis' comments should make the Wizards' plans for the Feb. 7 trade deadline a bit easier to ascertain. The goal to make the playoffs doesn't necessarily mean they will be buyers, but it strongly suggests they won't be sellers. They are only two games out of a playoff spot in the still-pedestrian Eastern Conference with 37 games left to play. After winning six of nine, the playoffs are a realistic goal.
That still won't assuage the Wizards fans out there pining for them to make the long-term play, of course. And there is an argument to be made that their future would be better off if they take a step back this season to take two steps forward the next. If they tanked and got a top draft pick, it could help them immensely down the road if that player becomes another franchise cornerstone.
But, as Leonsis argues, gunning for top draft picks can be unpredictable. People often cite the Sixers as a tanking success story, and their future does appear to be bright.
But the Sixers are an exception to the rule, as tanking is by no means a fool-proof strategy, even in long-term rebuilds. Teams go years and years without luck in the draft. Just look at the Sacramento Kings.
Or, you could look at the Wizards, one of the least successful franchises in the NBA historically. Only five NBA teams have a worse winning percentage all-time than the Wizards, who have been around for 58 years. They haven't won 50 games or reached the conference finals since the 1970s.
If the Wizards were to make the playoffs this season, that would be five times in six years, arguably their best stretch of postseason success since the 70s. Consider the fact they made the playoffs just once from 1988 to 2004.
Sure, the Wizards should set their sights higher than losing in the first or second round, but there is something to be said about stability for a team that hasn't really had it since the Carter administration. And there is also something to be said about trying to build on what they have, rather than tearing it down and starting over.
It's not easy to go from middle of the road to great, but other teams have done it. In fact, most of the top teams in today's NBA didn't get there by tanking.
The Rockets made trades for James Harden and Chris Paul and drafted Clint Capela 25th overall. The Raptors traded for Kawhi Leonard and Kyle Lowry and took Pascal Siakam with the 27th pick.
The Bucks got Giannis Antetokounmpo with the 15th pick, Eric Bledsoe and Khris Middleton in trades and Malcolm Brogdon with a second round selection. The Nuggets drafted Nikola Jokic in the second round and got Gary Harris with a trade for the 19th pick.
The Warriors, though they had some lean years before their meteoric rise, basically built their team without any really high draft picks. They took Stephen Curry seventh, but also got Klay Thompson 11th and Draymond Green in the second round.
What Leonsis hopes to happen is a parallel to his Washington Capitals of the NHL. When it appeared they had hit a wall, some minor changes helped them break through to win a Stanley Cup in 2018.
The NBA is different, and the Wizards aren't a few small tweaks from toppling the Warriors, but perhaps Leonsis' patience will pay off. Maybe the Wizards will get a healthy version of Wall back, and the ascension of Beal and Porter will lead to them winning 50 games or going to the Eastern Conference Finals for the first time since 1979.
There are fans out there who want dramatic changes. They want more than a first round playoff exit. Leonsis, of course, does as well, but he believes staying the course is the best path forward to getting there. Only time will tell if he's right.
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