This season, part of Nike’s merchandising for the league included a shirt with the classic Jordan “Jumpman” logo and the name of each team.
Employees of the Utah Jazz official store dutifully put the shirt out — and there was a backlash from fans. And rightfully so.
Fire whoever allowed this design. pic.twitter.com/do05OVagtd
— Laird (@lairddoman) October 15, 2023
Jordan was the legendary nemesis of the Stockton/Malone Jazz and he, along with his Bulls’ teammates, kept the Jazz from winning a title in the 1990s. Jordan may be the GOAT, but that doesn’t make him loved in Salt Lake City.
After protests from fans, the store took the shirt off its racks, reports the Salt Lake Tribune.
That was a smart move from the team store. Some wounds are still sore after 25 years.
