Golf, Turkey, and the Olympic effect
By the time golf makes its triumphant Olympic return at the 2016 Rio Games it will have been on hiatus for 112 years. But with the sport’s recent exponential growth worldwide, now seems a perfect time to add it back on to the schedule.
In related news, Turkey decided to point out how great an Olympic host it would be with two major golf events in the weeks following the Ryder Cup. First, the World Golf Amateur Team Championship, which brought in 72 teams from around the world. Next the World Golf Finals, with appearances by one-name-is-enough athletes Tiger and Rory.
Now the country’s golf organization has announced that it will host the first ever Turkish Golf Open next November, which will bring in the sport’s top names and award $7 million in prize money.
This seems far from coincidental considering Instanbul’s Olympic bid, especially as golf has grown to become the eighth most popular world sport with an estimated 450 million fans. Peter Dawson, president of the International Golf Federation, told the AP that an “emphasis on the Olympics” is very evident.
“The interest is there,” Dawson said following the IGF biennial meeting. “It’s amazing that in these countries they think of Olympic sports, instead of golf as its own sport. It’s certainly starting to serve to grow the game.”
Yes, this year’s World Golf Amateur Team Championship was the first time the event has hosted a full 72-team field, and even had a waiting list that included Saudi Arabia, Mauritius, Namibia and Lebanon... but is the worldwide demand because of the Olympics or is golf in the Olympics because of the worldwide demand?
Those in Turkey don’t seem to care what the order is, but they’re pushing hard and making sure everyone takes notice: Turkey is a golf destination now, and maybe an Olympics destination sooner rather than later.