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Price for Mexico missing a World Cup seems to be rising

FBL-WC2014-QUALIFIERS-MEX-HON

Supporters of Mexico react during the match against Honduras for the FIFA World Cup Brazil 2014 qualifying round at Azteca stadium, in Mexico city, on September 6, 2013. Honduras won 2-1.AFP PHOTO/RONALDO SCHEMIDT (Photo credit should read Ronaldo Schemidt/AFP/Getty Images)

AFP/Getty Images

In a few days, the next round of Champions League greatness will have come and gone. A few days past that, Major League conference finals will commence. And then …

What a treat it will be for domestic sports fans, who can watch some truly intoxicating regional drama – all viewed from a safe distance.

While the United States will test itself with friendlies in Scotland and Austria, neighboring Mexico will be on white knuckle, squeaky bum, edge-of-seat, shear sporting terror alert. El Tri, a real mess for the last few months, plays in that home-and-away thriller against New Zealand, a World Cup berth in the balance.

The teams play Nov. 13 in Mexico’s once-fabled Azteca (I mean, it’s not really fabled anymore, now is it?) and in Wellington on Nov. 20.

The price for missing out on next year’s World Cup was originally set at $600 million. That’s lost TV revenue, merchandising, sponsor dollars, etc.

Now, it seems, that figure is growing. Reuters, citing a Mexico sports marketing type, says the figure is closer to $650 million.