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Lions rookie receives an R-rated rebuke from Jim Schwartz

Jim Schwartz

Detroit Lions coach Jim Schwartz directs during drills at the NFL football team’s training facility in Allen Park, Mich., Friday, July 27, 2012. (AP Photo/Carlos Osorio)

AP

The Lions’ coaching staff has pointed to rookie receiver Ryan Broyles as a player with great potential. But today he was the player targeted by the head coach, with a great deal of profanity.

Anwar S. Richardson of MLive.com reports that Lions coach Jim Schwartz spotted Broyles getting in line for one-on-one position drills without first buckling his chin strap, and that set Schwartz off: Schwartz treated Broyles to some R-rated language not suitable for a family publication. (Or even PFT.)

After practice, however, Broyles said he could handle the heat from Schwartz.

“That’s a part of football,” Broyles said. “You love that when a coach gets on you. That means he cares. That’s a good thing.”

Schwartz, who said last year that he didn’t appreciate it when he heard an obscenity when attempting to shake the hand of 49ers coach Jim Harbaugh, brushed off his own obscenities toward Broyles.

“I barked at a lot of people,” Schwartz said.

Schwartz’s barking will probably be enough to remind Broyles that next time he takes the field, he needs to buckle his chin strap.