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NFL teams’ national revenue increased by 4.9 percent in 2017

Tech And Media Elites Attend Allen And Company Annual Meetings In Idaho

SUN VALLEY, ID - JULY 13: Roger Goodell, commissioner of the National Football League, attends the third day of the annual Allen & Company Sun Valley Conference, July 13, 2017 in Sun Valley, Idaho. Every July, some of the world’s most wealthy and powerful businesspeople from the media, finance, technology and political spheres converge at the Sun Valley Resort for the exclusive weeklong conference. (Photo by Drew Angerer/Getty Images)

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Despite declining television ratings, the NFL brought in more money than ever before through its broadcast deals in 2017.

Each of the league’s 32 teams took in $255 million in national revenues last year, which translates to $8.16 billion across the league. That’s an increase of 4.9 percent from 2016, according to Darren Rovell of ESPN.

National revenue comes from the league’s TV deals with NBC, CBS, FOX, ESPN and DirecTV, as well as licensing and merchandise revenues. That money is split evenly among the 32 teams. Last year was the first time national revenue topped $8 billion.

For 2018, national revenue should be up again, as FOX will be paying significantly more for Thursday night games this year than NBC and CBS paid to split the package last year. A sustained decline in the league’s TV ratings could eventually cause the league’s revenues to decline, but that’s highly unlikely to happen before 2022, when the current TV deals expire.

Although national revenue represents the bulk of the money that NFL teams make, local revenues are significant as well. The Packers’ books show the team brought in just under $200 million in local revenue.