Rob

Boras

Bills TE coach Rob Boras has been promoted, adding run game coordinator to his title. Offensive quality control coach Kyle Shurmur has also been promoted to assistant quarterbacks coach. He held his prior role for three seasons. The Bills also hired former NFL LB Craig Robertson as a defensive quality control coach, Drew Terrell as wide receivers coach and Jeff Rodgers as special teams coordinator.

This speaks to the “quality” of Jeff Fisher’s offensive — literally and figuratively — staff during his time as head coach in St. Louis/Los Angeles. Aside from his two-year sabbatical coordinating the Rams’ offense, Boras has been an NFL TEs coach since 2004.

Boras is taking over for Frank Cignetti, who is being scapegoated for the Rams’ comprehensive lack of offensive talent. It’s a promotion in name only, as there isn’t a coordinator in the world who could make St. Louis’ offensive line, receivers and Case Keenum into a passable unit. Boras last coordinated an offense for the 2003 UNLV Rebels. He’s been coaching tight ends in the NFL ever since.

Bears WRs coach Mike Groh, Al Groh’s son, has been hired to help as WRs coach and “passing game coordinator.” Boras was promoted from TEs coach in December, and oversaw the Rams’ best offensive stretch of the season. He was creative with Tavon Austin while hiding Case Keenum. There’s still a chance the wheels come off in 2016, of course. Jeff Fisher has one of the league’s least-impressive coaching staffs.