The Bills will be raising the cost of admission to Highmark Stadium for the 2022 season.
The team announced on Friday that season tickets will increase by an average of $11.57 per game. The average price for season tickets across regular and club seating will now be $113 per game while general admission will go up to $91.98.
“We think it’s fair market value,” Bills vice president of ticket sales and service Chris Colleary said. “We compare other teams’ prices; we compare our historical prices. We compare the value of that seat as a season ticket, the value as a single game. We evaluate every seat, every row. There are some seats that may go up $3 a game and there are others that might go up $20 a game. The seats that go up $20 a game might be in the first five rows of the 100-level compared to a seat in the 300 level. So, we factor all those things in it.”
Colleary also said that the team now has a waiting list of about 3,000 for season tickets and they may increase season ticket capacity as a result.