The most ever paid for an NBA team was $2.3 billion, which is what Joseph Tsai forked over for the Brooklyn Nets (and he’s spent a lot since then, too).
This is why the reported asking price for an NBA expansion team of $2.5 billion struck some as a little high. That’s more than was paid for a team in the largest media market in the nation, and that fee is just the first of a lot of expenses for any new owners (there are expected to be two expansion teams, if the NBA goes that route).
Adam Silver says that $2.5 billion number is a little low.
Silver spoke at Sportico’s NBA valuations event this week and said this:
Let the NBA expansion negotiations begin.
Silver’s comments are exactly what the seller should say, hoping to drive up the buy-in price for a new team. The market may have different ideas. The NBA argues that its growth is largely international, not just domestic, and with the league positioned as the pinnacle of basketball fans and viewership will only grow in markets such as Europe and China (not to mention India and other places the NBA is planting its flag). It’s a valid argument, and it’s easy to get the games and highlights to those countries in a more digital world, but is it a $2.5 billion argument?
If teams are added, sources have told NBC Sports Seattle is considered a near lock to get one of them. The NBA wants to return to that market (and the team would be the Sonics). After that, a number of cities — Las Vegas, Louisville, Kansas City, and any other large city with a billionaire willing to pay the fee — could be in the mix. The NBA would love to create a bidding war between a few cities.
We likely will not know for sure how this plays out for a year or more. But the public negotiations have begun.