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Fans making clear that they want lower prices


The push to give NFL fans who attend games more continues to overlook that they’d prefer to simply pay less.

The point was hammered home for us on Sunday night and Monday morning, when ia space-filling item about the steady drop in paid attendance since 2007 racked up more than 150 approved comments.

But since in many respects the NFL sets the agenda for its coverage by talking not about dropping prices but by adding bells and whistles, no one in the media seems to be sensitive to the burgeoning uprising of fans who are voting with their wallets.

And so, while it’s critical to make the in-stadium experience at least as good as the home experience, the bottom line is the bottom line. Unless and until owners are willing to give up some of the windfall that comes from $13 tubs of stale popcorn and one beer that costs more than a six-pack at a store, more and more people when faced with the prospect of schlepping to the local stadium will borrow a quote from Lee Corso and stay home.