New York City FC unveils new franchise’s first badge
After over 100,000 online votes were, New York City FC has its club’s first badge, one that incorporates all the elements you would expect. From the color scheme that stays true to the state’s influence to the interlocking “NYC,” the first symbol of Major League Soccer’s 20th franchise hit on all the predicted notes, opting for simplicity and symmetry in its circular design.
The badge was unveiled Friday night in New York City, with technical director Claudio Reyna on hand with head coach Jason Kreis to reveal designer Rafael Esquer’s work.
From the club’s release announcing the badge:
The badge’s unveiling received a mixed if slightly enthusiastic response online, though given the harsh criticism the MLS community applies to things like kit unveilings, the mostly positive response could be seen as a home run.
Reyna, via the team’s announcement:
“NYC FC” is still a year away from its first game, but it’s taken their first step toward building an identity. Given the massive interaction that went into the choice, that step will likely be seen as positive one.