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A Cleveland Caucasians t-shirt got some nice screen time on ESPN


You may recall a post we did two years ago about t-shirts mocking the Chief Wahoo logo, changing the caricature to a white person with blond hair and writing “Caucasians” in the Cleveland Indians script.

They’re made by a company called Shelf Life Clothing. I first saw and wrote about them back in 2007, but they made a big resurgence in the public eye in 2014 when they became popularized by a hip hop group consisting of three Ojibwa Indians. It was a fun story, mostly because it resulted in white people calling actual Indians racist which is a special kind of insane obliviousness.

I had forgotten about the shirts since then but ESPN’s Bomani Jones was on the network this morning and he wore one of them:

Absolutely love it.