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Russell Westbrook joins Nike’s Jordan Brand

Russell Westbrook

Oklahoma City Thunder’s Russell Westbrook poses for a photo during media day in Oklahoma City on Monday, Oct. 1, 2012. (AP Photo Alonzo Adams)


Dwyane Wade is out, he’s jumped from the Jordan brand to Chinese shoe company Li-Ning.

So in jumps Russell Westbrook.

Westbrook has joined the Jordan brand, the company announced.

“We are very excited to welcome Russell to the Jordan family,” said Michael Jordan in a released statement. “Russell’s style, both on and off the court, combined with his love and dedication to the game make him a perfect fit for the Jordan Brand. We love the drive and passion for basketball that Russell brings.”

Westbrook joins the dominant basketball shoe brand — Jordan shoes account for about 70 percent of basketball shoes in the United States. Westbrook, a star who is still on his ascendancy, is a great get for them. He’s not as big a name as Wade today, but Westbrook is a rising star who will be around for a long time.