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Titans introduce half-season ticket packages

Jacksonville Jaguars v Tennessee Titans

NASHVILLE, TN - SEPTEMBER 07: A general view of the opening kickoff between the Jacksonville Jaguars and Tennessee Titans during their game at LP Field on September 7, 2008 in Nashville, Tennessee. (Photo by Streeter Lecka/Getty Images)

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The effort to keep LP Field full won’t be confined to building a couple of giant TV screens.

For the first time ever, the Titans will give fans an alternative to buy tickets on a full-season or single-game basis. According to John Glennon of the Tennesseasn, the Titans will offer a pair of five-game packages.

Fans can buy tickets to the preseason game against Arizona and half the regular-season games: New England (September 9), Pittsburgh (October 11), Houston (December 2), and Jacksonville (December 30). Or fans can buy tickets to the preseason game against New Orleans and four regular-season games: Detroit (September 23), Indianapolis (October 28), Chicago (November 4), and the New York Jets (December 17).

The Titans unveiled the packages Wednesday in emails to fans on the season-ticket waiting list. The team ultimately will offer roughly 800 of the half-season packages.

Titans executive V.P. Don MacLachlan said that the move arises in large part from the fact that it took longer than usual last year to sell out every game. “We sold out all the games last year and are confident we will again this year,” MacLachlan said. “But last year we had to wait to get a few games moved, so this year we took a proactive stance.”

The Titans have sold out 134 straight games. “We’re doing everything in our power to make sure we keep the sellout streak going, so we can get to 144 this year,” MacLachlan said. “A movement of a number of tickets like that will certainly help us.”

And it may work. But the fact that the Titans had to do it is further proof that it’s not as easy as it used to be to get people to show up for games.