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Samsung signs Olympic sponsorship to 2028 Los Angeles Games

Jamaican Bobsled Team Visits Samsung Galaxy Studio

SOCHI, RUSSIA - FEBRUARY 18: A detailed view of the message written by Winston Watts of Jamaica’s 2-man bobsleigh on the Samsung bobsleigh at the Galaxy Studio during the Sochi 2014 Winter Olympics on February 18, 2014 in Sochi, Russia. (Photo by Jan Kruger/Getty Images for Samsung)

Getty Images for Samsung

SEOUL, South Korea (AP) — Samsung has extended its IOC sponsorship deal through the 2028 Los Angeles Olympics, making it 30 years of Summer and Winter Games support.

The IOC says the South Korean technology firm will give limited edition phones to all Olympic and Paralympic athletes.

The value of the deal was not stated. The IOC’s 2017 annual report showed $493 million revenue from 13 top-tier sponsors.

The deal was signed Tuesday in Seoul by International Olympic Committee president Thomas Bach and Samsung Electronics vice chairman Lee Jae-yong, known in business circles as Jay Y. Lee.

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