Kevin Love is hardly anonymous. A three-time All-Star, two-time All-NBA second teamer and gold medalist in the 2012 Olympics, Love has received plenty of recognition.
But playing in Minnesota, he’s flown under the radar more than a player of his stature would have elsewhere.
Now, joining LeBron James in Cleveland, Love will receive attention like never before.
Take this billboard going up in Cleveland (hat tip: Rick Grayshock of Waiting For Next Year):
https://twitter.com/SeanAmick/statuses/503926915380813825
Let’s be clear. This is just an advertisement. This is not the Cavaliers or Love doing anything to raise expectations.
But that will be the result.
As Love gains stature, the championship-or-bust talk that surrounded Cleveland since LeBron’s return will only intensify. Love has played like a superstar, and now he’s increasingly getting recognized as one. That comes with expectations.